Pipedrive vs ClickUp: Which CRM is the best?

Pipedrive and ClickUp are two popular CRM solutions, each offering distinct features tailored to different business needs. Pipedrive is a traditional CRM that focuses on sales pipeline management with robust automation and reporting tools, while ClickUp is a project management platform with some CRM capabilities. In this blog post, we'll explore their core functionalities, pricing, and advantages.We'll also present folk, which is a popular alternative to consider for your CRM needs.

👉 Try folk CRM for free

What is Pipedrive?

Pipedrive is a web-based CRM for small businesses, offering lead management, automation, email integration, and customizable pipelines to optimize sales.

Key features of Pipedrive

• Lead and deal management: Centralized tools to manage customer data, interactions, and sales pipelines, helping teams act quickly on opportunities.
• Sales automation: Workflow automation to handle repetitive tasks, such as lead routing, follow-ups, and email sequences, allowing sales teams to focus on closing deals.
• Email integration: Full email sync, templates, and tracking features, enabling users to manage all communications directly from the CRM.
• Advanced reporting and analytics: Real-time data analytics and custom reporting tools to track sales performance, forecast revenue, and gain actionable insights.
• Customization and security: Options to customize pipelines, fields, and user permissions, with robust security measures to protect data.
  

What is ClickUp?

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ClickUp is a project management and productivity platform designed to help teams and individuals organize tasks, track progress, and collaborate in one workspace. Although it is primarily a project management tool, ClickUp includes some basic CRM elements.

Key features of ClickUp:

• Task management: ClickUp allows users to create, assign, and track tasks with custom statuses, providing flexibility in managing work processes across different projects.
• Custom views: The platform offers multiple views like lists, boards, calendars, and Gantt charts, enabling users to visualize tasks and workflows in a format that suits their preferences.
• Goal tracking: Users can set, track, and manage goals within ClickUp, aligning tasks and projects with broader objectives.
• Time tracking: ClickUp includes a built-in time tracking feature to log time spent on tasks, allowing users to monitor productivity or billable hours.
• Workflow automation: Automation in ClickUp enables users to reduce manual tasks by setting up rules that trigger actions, such as status updates or notifications, based on predefined conditions.
• Custom fields: The platform allows users to add custom fields to tasks, enabling them to track specific data points or categorize tasks according to their needs.

Pipedrive vs. ClickUp: Feature Comparison

Let's break down the key features of two CRM software solutions and take a closer look at their sales automation, email marketing tools, and contact management.

1. Sales Pipeline Management

Pipedrive offers a user-friendly Kanban-board interface that aligns closely with traditional sales pipeline management processes. This visual approach allows sales teams to easily track deals, set up custom stages, and automate repetitive tasks, making it an ideal choice for those seeking a streamlined sales-focused CRM.
ClickUp does not have a dedicated pipeline management feature designed specifically for sales or CRM purposes. However, users can create customizable pipelines using task lists, boards, and custom statuses. This flexibility allows ClickUp to be adapted for various workflows, though it may require more setup to achieve a sales-specific pipeline. Ultimately, Pipedrive's specialized tools make it more suitable for sales-focused teams, while ClickUp's versatility makes it a good option for those needing a broader project management solution that can be tailored to include sales processes.

2. Ease of use

Pipedrive offers an intuitive interface specifically designed for sales teams, making it easy to navigate and manage sales pipelines. ClickUp, while versatile, has a steeper learning curve due to its extensive features and customization options, which can be overwhelming for users primarily focused on CRM tasks.

3. Contact enrichment

Pipedrive's contact enrichment feature works by integrating with tools to pull additional information from external sources, automatically populating fields with relevant data such as job titles, company information, and social media profiles. ClickUp does not offer a contact enrichment feature as part of its core functionality. While users can manually store and organize contact information using custom fields and task details, the platform does not automatically pull in additional data about contacts from external sources.

4. Outreach

Pipedrive's email builder is more geared towards campaigns such as newsletters, and more responsive email marketing campaigns. ClickUp does not have a dedicated outreach feature specifically designed for communication with external contacts, such as clients or leads. However, users can manage outreach tasks using custom workflows which requires manual setup.

5. Automation

Pipedrive's automation feature streamlines sales processes by automating repetitive tasks, such as data entry, follow-ups, and lead assignment. ClickUp's automation capabilities are general-purpose and not specifically tailored to CRM functions like lead nurturing or contact segmentation, which may require additional customization to meet more advanced CRM needs.

6. Integration

Pipedrive offers over 300 integrations, allowing users to connect the CRM with various third-party tools across different categories, including marketing automation and email platforms. ClickUp provides integrations with various third-party tools, such as Google Workspace, Slack, Zoom, and Dropbox, to enhance workflow efficiency and collaboration within the platform.

7. Artificial Intelligence

Pipedrive integrates AI primarily through its Sales Assistant, which provides actionable insights and recommendations to optimize sales activities. ClickUp's AI integration is relatively new and comes in the form of 'Chat'. It connects tasks, docs, people, and all of your company’s knowledge with AI. Using this information to become a knowledge manager, help you manage your tasks and write.

Price and plans comparison

Let's take a closer look at the price and plans of both Pipedrive and ClickUp.

Pipedrive prices

Pipedrive offers two types of plans, both for their CRM product. It comes as either a monthly or an annual subscription basis. Their annual subscription plan is as follows.

• Essential plan: Starts from $24 per user, per month.
• Advanced plan: Starts from $44 per user, per month.
• Professional plan: Starts from $64 per user, per onth.
• Power plan: Starts from $79 per user, per month.
• Enterprise plan: Starts from $129 per user, per month.

ClickUp prices

ClickUp offers a free forever plan for personal use. Premium options are available as either a monthly and annual subscription plan. The following is a high level overview of the annual subscription plans available.

• Unlimited: $7/user/month.
• Business: $12/user/month.
• Enterprise: Undisclosed.

Introducing folk CRM: the best alternative to Pipedrive and ClickUp

Looking for an affordable alternative? We recommend folk. A multiple award-winning CRM platform loved for its easy-to-use, plug-and-play CRM system.

Key features

• Ease of use and customization: Easily customize the pipelines, dashboards, automation, email sequences, so that you can use it across your sales cycle and pipeline management – and other business functions such as recruitment, marketing, and more.
• Social media integration: Import people and companies from LinkedIn, Sales Navigator, Instagram, and X within a click thanks to folk’s Google Chrome extension.
• Contact sync from Gmail and Outlook: Full email sync enabling users to manage all communications directly from the CRM.
• Find email addresses in a click: Contact enrichment powered by Apollo, and Dropcontact so you can fill in missing data points with 1-click.
• Email sequences: Send email sequences with reminders if your leads don’t reply to your first emails. It includes an AI integration allowing you to personalize email at scale.
• Notes and reminders: Attach notes directly to a contact's profile in folk, and access them on the go. And assign reminders so you know exactly when to follow-up.

Price and plans

folk has a 14-day free trial. After that, there are affordable monthly or annual subscription plans. The annual subscription plan is as follows.

• Standard: $20 per user, per month.
• Premium: $40 per user, per month.
• Custom: Starts from $80 per user, per month.

👉 Try folk CRM for free

Pipedrive vs. ClickUp: What's the verdict?

When comparing Pipedrive and ClickUp, both CRM platforms offer robust features tailored to enhance sales and project management. Pipedrive excels in sales automation and pipeline management, while ClickUp offers versatility in task management and collaboration. However, for companies seeking a more personalized approach to relationship management, folk presents a compelling alternative. With its ease of use and customization, folk blends the best of both worlds, offering a flexible CRM solution that adapts to various business needs. Try folk today, free.