A CRM that cares about lasting relationships

folk is the #1 CRM for Partnership Managers building authentic, multi-channel relationships

Try for free

Get a demo

Start your 14-day free trial. No credit card required.

Trusted by 3,500+ companies around the world

4,9

Product hunt

4,8

Chrome store

4,5

G2 review

Ditch the limitations of legacy CRMs

Prospect without the pain of copy + paste

Engage partners on their favorite channel

Collaborate on a CRM that's simple and beautiful

Centralize all your partners in one place

Centralize all your partners and prospects by connecting folk to your emails, calendar, socials, and 6000+ other tools

Capture people from LinkedIn instantly

Imports prospective partners individually, or in bulk, without leaving LinkedIn thanks to our folkX extension

Save time on research with 1-click Enrichment

Let folk find emails and fill in missing data, so you can use your time for relationship-building instead

Scale outreach while keeping it personal

Combine your CRM data with AI to generate personalized drafts, schedule messages, and automate sequences that help you stay in touch

Match your CRM to your partnership process

Tracking your partnership deals can be simple with customizable pipelines and shared history of interactions for you and your team

Loved by closers

“folk helped us simplify our whole sales flow. Sometimes you get overwhelmed by all the tasks you need to do. Having folk just reminding us what leads to prioritize is a game-changer.”

Catherine, Partnerships manager

@Eugeniuses

“Prospecting takes multiple forms: reach out to someone, meet at an event, get introduced, word of mouth... folk helps us capture all of this.”

Hugo, CEO

@nextra

“We’re wearing a lot of hats and, at our agency, we need to. My CRM organization needs to be streamlined and easy to use. That's why we love folk.”

Oliver , founder

@pinfluence

“folk is simple and flexible enough to evolve with the way we collaborate as a team. We used to rely mainly on inbound and word-of-mouth. And now folk helps also with prospecting.”

Luc Chanut, founder

@monette

“A future-proof CRM should do tasks on the background. I'll go to folk to get my insights, look at my boards, see how my pipeline is doing, but I don't have to tell it stuff to do. That's the beauty of it.”

Pieter-Jan Pieter, Co-CEO

@OWOW

What is a partnership CRM?

A partnership CRM helps companies track partners, manage joint deals, and share information in one place. It centralizes contacts and activities to strengthen collaborations.

How to track partnerships in a CRM?

Partnerships can be tracked by creating pipelines, assigning contacts, and logging activities. With folk CRM, every interaction is linked to the right partner and deal stage.

Why use folk CRM for partnerships?

folk CRM simplifies partnership management. It organizes contacts, supports shared projects, and provides AI tools that reduce manual updates.

Can CRM data be shared with partners?

Yes. folk CRM allows teams to collaborate and share selected data with partners. This ensures transparency while keeping sensitive information secure.

What are the benefits of a partnership CRM?

A partnership CRM improves coordination, reduces missed opportunities, and makes it easier to track joint goals. It keeps all partnership information in one hub.

How is folk different from other CRMs for partnerships?

folk CRM is flexible and lightweight. It adapts to unique partnership workflows, integrates with Gmail, LinkedIn, and WhatsApp, and helps teams manage collaborations at scale.