HubSpot vs Breakcold

Choosing the right CRM platform is crucial for optimizing customer relationships and driving business success. HubSpot and Breakcold are both great options in the CRM space, each offering distinct features tailored to different organizational needs. In this post, we’ll compare Breakcold and HubSpot, focusing on their features, to determine which CRM solution aligns best with your business objectives. Additionally, we will introduce folk as a popular alternative to consider in your decision-making process.

What is HubSpot?

HubSpot CRM is a user-friendly, scalable platform offering integrated tools for managing sales, marketing, customer service, and operations efficiently.

Key features of HubSpot

• Marketing hub: Includes email marketing, ad tracking, landing pages, and lead generation tools.
• Sales hub: Provides deal tracking, pipeline management, sales automation, and reporting.
• Service hub: Offers customer service tools like ticketing, live chat, and knowledge bases.
• Operations hub: Syncs and automates business processes across different systems.
• Lead scoring: Prioritize leads with predictive scoring to improve sales efficiency.
  

What is Breakcold?

Breakcold is a modern sales tool with a strong focus on social selling. It combines traditional CRM features like email campaigns and sales pipeline management with specific capabilities designed to enhance engagement with prospects.

Key features of Breakcold

• Social media integration: Breakcold integrates seamlessly with platforms like LinkedIn and Twitter, enabling users to interact with prospects without switching tabs.
• Curated feeds: You can create personalized feeds of B2B contacts, helping sales teams stay engaged with leads by following their updates across various channels​.
• Unified email inbox: Centralizes all email conversations from different domains, streamlining communication with prospects and improving organization.
• Sales pipeline management: A visual pipeline allows you to manage and track deals through different stages, enhancing the overall sales process.

HubSpot vs. Breakcold: Feature Comparison

Let's break down the key features of two CRM software solutions and take a closer look at their sales automation, email marketing tools, and contact management.

1. Sales pipeline management

HubSpot's pipeline management feature provides a visual overview of deals, allowing users to track the progress of sales opportunities, customize stages, and automate tasks for a more efficient sales process. It offers a user-friendly interface that helps sales teams prioritize tasks and close deals faster by providing real-time insights and notifications. With HubSpot, users can easily drag and drop deals between stages, set up automated follow-ups, and access detailed reports to analyze sales performance.

Breakcold’s pipeline management feature provides a visual representation of the sales process, allowing users to track deals through different stages. This helps teams stay organized, monitor the progress of their sales efforts, and identify bottlenecks in the pipeline. Breakcold emphasizes simplicity and ease of use, making it ideal for small to medium-sized businesses looking for a straightforward solution. Its pipeline tool integrates seamlessly with other features, ensuring that sales teams have all the necessary information at their fingertips to make informed decisions and optimize their sales strategies.

2. Ease of use

HubSpot is known for its intuitive interface, making it easy for users to navigate and manage their CRM tasks efficiently. Breakcold also offers a user-friendly experience, but some users may find its interface slightly less streamlined compared to HubSpot's comprehensive design.

3. Contact enrichment

HubSpot's Breeze Intelligence enriches contact data by automatically populating known information, simplifying data collection with form shortening. This feature streamlines the process, enhancing efficiency. Breakcold currently does not have a dedicated contact enrichment feature, which may require more manual data handling.

4. Outreach

HubSpot provides an email marketing tool with drag-and-drop campaign building, A/B testing, and personalization options. Breakcold excels in multichannel outreach, allowing automated campaigns across email and LinkedIn, with built-in email tracking. However, lower-tier plans may face limitations in sequencing contacts.

5. Automation

HubSpot offers robust automation for marketing, sales, and customer service, automating tasks like lead nurturing and email campaigns. Breakcold focuses on automating manual data entry and cold outreach, enabling users to set up automated email sequences and multichannel campaigns, enhancing productivity.

6. Integration

HubSpot's App Marketplace features over 1,500 integrations, offering a vast array of tools that seamlessly connect with its CRM platform, enhancing its functionality and adaptability to various business needs.

7. Artificial Intelligence

HubSpot integrates AI to optimize sales and marketing by automating data entry, lead scoring, and email personalization. Its AI tools provide insights for sales forecasting and content recommendations. Breakcold does not appear to have AI integration, which may limit some advanced automation capabilities.

Price and plans comparison

Let's take a closer look at the price and plans of both HubSpot and Breakcold.

HubSpot prices

Prices and plans on the sales hub for an annual subscription are as follows.

• Starter: $20 per user, per month.
• Professional: $100 per user, per month.
• Enterprise: $150 per user, per month.

Breakcold prices

Breakcold's annual subscription plan is as follows.

• CRM Essentials: $17.40/seat/month.
• CRM Pro: $35.40/seat/month.

Introducing folk CRM: the best alternative to HubSpot and Breakcold

Looking for an affordable alternative? We recommend folk. There is a reason why folk is a multiple award-winning CRM platform loved for its easy-to-use, plug-and-play CRM system.

Key features

• Ease of use and customization: Easily customize the pipelines, dashboards, automation, email sequences, so that you can use it across your sales cycle and pipeline management – and other business functions such as recruitment, marketing, and more.
• Social media integration: Import people and companies from LinkedIn, Sales Navigator, Instagram, and X within a click thanks to folk’s Google Chrome extension.
• Contact sync from Gmail and Outlook: Full email sync enabling users to manage all communications directly from the CRM.
• Find email addresses in a click: Contact enrichment powered by Apollo, and Dropcontact so you can fill in missing data points with 1-click.
• Email sequences: Send email sequences with reminders if your leads don’t reply to your first emails. It includes an AI integration allowing you to personalize email at scale.
• Notes and reminders: Attach notes directly to a contact's profile and access these on-the-go using folk's app. And assign reminders so you know exactly when to follow-up.

Price and plans

folk has a 14-day free trial. After that, there are affordable monthly or annual subscription plans. The annual subscription plan is as follows.

• Standard: $20 per user, per month.
• Premium: $40 per user, per month.
• Custom: Starts from $80 per user, per month.

HubSpot vs. Breakcold: What's the Verdict?

Both HubSpot and Breakcold offer robust CRM solutions, each catering to different business needs. HubSpot excels with its comprehensive suite of integrated tools, ideal for businesses looking for scalability and multi-faceted functionality. Breakcold, on the other hand, provides a streamlined approach with a focus on sales processes and pipeline management, making it suitable for smaller teams or startups. However, for companies seeking a more personalized approach to relationship management, folk provides a flexible alternative to these traditional CRM options, blending ease of use with customization. Try folk today, free.