Discover folk - the CRM for people-powered businesses
In the market for a CRM solution? Breakcold and Nutshell are two prominent platforms known for their distinct features and capabilities aimed at enhancing business operations. While both are designed to boost customer engagement and drive sales growth, they cater to different business needs. In this blog post, we'll thoroughly compare their key features, pricing structures, and overall benefits to help you determine which CRM aligns best with your organizational requirements. Additionally, we'll introduce folk as a popular alternative to consider.
What is Breakcold?
Breakcold is a modern sales tool with a strong focus on social selling. It combines traditional CRM features like email campaigns and sales pipeline management with specific capabilities designed to enhance engagement with prospects.
Key features of Breakcold
- Social media integration: Breakcold integrates seamlessly with platforms like LinkedIn and Twitter, enabling users to interact with prospects without switching tabs.
- Curated feeds: You can create personalized feeds of B2B contacts, helping sales teams stay engaged with leads by following their updates across various channels.
- Unified email inbox: Centralizes all email conversations from different domains, streamlining communication with prospects and improving organization.
- Sales pipeline management: A visual pipeline allows you to manage and track deals through different stages, enhancing the overall sales process.
What is Nutshell?
Nutshell is an all-in-one CRM specifically designed to help B2B teams close more deals. It combines contact management, pipeline tracking, and email marketing tools to support every stage of the sales process, from lead generation to deal closure. With features like customizable pipelines, activity tracking, and seamless integration options, Nutshell also enables sales teams to stay organized, collaborate, and drive results—all within a user-friendly platform tailored for B2B needs.
Key features of Nutshell
- Contact management: Centralizes customer information and tracks communication history to keep teams organized and informed.
- Pipeline management: Customizable sales pipelines to track leads and deals through every stage of the sales process.
- Email marketing: Built-in email campaign tools that enable targeted outreach and engagement with prospects and customers.
- Activity tracking: Logs all interactions, including calls, emails, and meetings, allowing teams to stay on top of follow-ups and engagement.
- Reporting and analytics: Provides insights into sales performance, forecasting, and team activity, helping to make data-driven decisions.
Breakcold vs. Nutshell: Feature Comparison
Let's break down the key features of two CRM software solutions and take a closer look at their sales automation, email marketing tools, and contact management.
1. Sales pipeline management
Breakcold’s pipeline management feature provides a visual representation of the sales process, allowing users to track deals through different stages. This helps teams stay organized, monitor the progress of their sales efforts, and identify bottlenecks in the pipeline. Nutshell offers a more customizable approach with multiple views like board, list, map, and chart views. It allows users to organize and prioritize leads according to their workflow needs.
2. Ease of use
Breakcold is designed with a user-friendly interface with a lot of sales-focused features, making it straightforward for users to navigate its features. Nutshell also offers an intuitive design that simplifies the user experience, with more of a B2B focus. Catering to both beginners and advanced users, ensuring efficient CRM management.
3. Contact enrichment
Breakcold includes a form of contact enrichment through its social media integrations, allowing users to gather additional insights and interact with prospects across platforms like LinkedIn and Twitter. Nutshell’s contact enrichment feature is focused on minimizing manual data entry by allowing users to import contacts, emails, and calendar events from various sources.
4. Outreach
Breakcold's outreach feature allows users to run automated cold outreach campaigns across multiple channels, including email and LinkedIn. This multichannel capability enhances engagement with prospects, and its built-in email tracking helps users monitor the effectiveness of their campaigns. However, some users have noted limitations in sequencing contacts on lower-tier plans. Nutshell’s outreach feature includes built-in email marketing and automation capabilities, allowing users to create and send email campaigns directly within the platform. This feature enables teams to manage targeted outreach and follow-up sequences as part of their sales process, providing basic email tracking and engagement metrics to assess campaign effectiveness.
5. Automation
Breakcold offers automation features that streamline manual data entry and cold outreach, allowing users to set up automated email sequences and multichannel campaigns. Nutshell’s automation features are focused on streamlining basic sales and marketing tasks. Its automation tools support activities like sending follow-up emails, managing task reminders, and progressing deals through pipeline stages. Nutshell also offers email marketing automation, allowing users to set up drip campaigns and manage customer engagement within the platform.
6. Integration
Breakcold and Nutshell both provide similar integration capabilities, allowing users to connect with various third-party applications to enhance their CRM functionalities. These integrations facilitate seamless data flow and improve the overall efficiency of business operations.
7. Artificial Intelligence
Breakcold does not appear to have an AI integration. Nutshell’s AI integration offers several tools to enhance team productivity and streamline workflows. Key AI-driven features include timeline summarization, which helps users quickly sort through historical records by summarizing past interactions and activities.
Price and plans comparison
Let's take a closer look at the price and plans of both Breakcold and Nutshell.
Breakcold prices
Breakcold provides either a monthly or annual subscription plan. An overview of their annual plan is as follows.
- CRM Essentials: $17.40/seat/month.
- CRM Pro: $35.40/seat/month.
Nutshell prices
Nutshell offers several feature-rich plans tailored to different goals and team sizes.
- Foundation: $16 per user, per month.
- Pro: $42 per user, per month.
- Power AI: $52 per user, per month.
- Enterprise: $67 per user, per month.
Introducing folk CRM: the best alternative to Breakcold and Nutshell
Looking for an affordable alternative? We recommend folk. A multiple award-winning CRM platform loved for its easy-to-use, plug-and-play CRM system. folk is able to scale with you, allowing it to support solopreneurs, small to mid-sized teams and large enterprises. folk can also support multiple business functions including sales, marketing, recruitment, investment relations and more.
Key features
- Contact management: Bring all your contacts into one place seamlessly, from social media platforms such as LinkedIn, Instagram and X to multiple inboxes including Gmail and Outlook.
- Notes and reminders: Attach notes directly to a contact's profile in folk, and access them on the go. And assign reminders so you know exactly when to follow-up.
- Sales pipeline dashboard: Manage your entire sales cycle and leads with a highly customizable sales pipeline dashboard that can be used in Kanban-board view or listicle.
- Ease of use and customization: Easily customize the pipelines, dashboards, automation, email sequences, so that you can use it across your sales cycle and pipeline management – and other business functions such as recruitment, marketing, and more.
- Social media integration: Import people and companies from LinkedIn, Sales Navigator, Instagram, and X within a click thanks to folk’s Google Chrome extension.
- Contact sync from Gmail and Outlook: Full email sync enabling users to manage all communications directly from the CRM.
- Find email addresses in a click: Contact enrichment powered by Apollo, and Dropcontact so you can fill in missing data points with 1-click.
- Email sequences: Send email sequences with reminders if your leads don’t reply to your first emails. It includes an AI integration allowing you to personalize email at scale.
Price and plans
folk has a 14-day free trial. After that, there are affordable monthly or annual subscription plans. The annual subscription plan is as follows.
- Standard: $20 per user, per month.
- Premium: $40 per user, per month.
- Custom: Starts from $80 per user, per month.
Breakcold vs. Nutshell: What's the Verdict?
It's apparent that if you're deciding between Breakcold and Nutshell, the one you should go for ultimately depends on your specific needs. Breakcold excels in social selling with its social media integration, while Nutshell offers robust pipeline management and email marketing tools. However, if you're looking for a more personalized approach to relationship management, folk provides a compelling alternative. It combines ease of use with customization, making it suitable for various business functions. Try folk today, free, and experience a CRM tailored to your needs.
Discover folk - the CRM for people-powered businesses