Less Annoying CRM vs Brevo

Looking for a new CRM solution?  Less Annoying CRM and Brevo are two platforms designed to help small businesses manage customer relationships, each with a distinct focus. Less Annoying CRM offers a simple, affordable CRM solution with essential tools for contact and task management, making it ideal for teams prioritizing ease of use. Brevo, by contrast, focuses on email marketing and multi-channel communication, providing tools to manage campaigns and engage with customers across email, SMS, and chat. In this blog post, we’ll explore their key features to help you decide which platform best meets your needs—or if Folk might provide a more balanced alternative with user-friendly contact management and customization options.

What is Less Annoying CRM?

Less Annoying CRM is a customer relationship management (CRM) software designed to be simple. It focuses on simplicity and ease of use, providing a straightforward platform for managing contacts, tracking leads, and staying organized.

Key features of Less Annoying CRM

• Contact management: Less Annoying CRM allows users to store and manage contact information, linking individuals to companies for better organization of customer data.
• Pipeline management: The pipeline management feature enables users to track the progress of leads or deals through customizable stages, helping to monitor sales processes.
• Email logging: This feature allows users to manually log email conversations into the CRM, keeping a record of communication for future reference.

What is Brevo?

Brevo, formerly known as Sendinblue, is a comprehensive customer relationship management (CRM) and email marketing platform tailored for small to mid-sized businesses. Brevo also offers a wide range of tools, including email and SMS marketing, chat, CRM, and marketing automation to help businesses effectively engage with their audience across multiple channels.

Key features of Brevo

• Marketing platform: Provides tools for email, SMS, and WhatsApp campaigns, as well as marketing automation to improve multi-channel campaign engagement and streamline marketing efforts.
• Sales platform: Helps manage pipelines and track sales activities with tools like automated deal tracking, meeting scheduling, and call recording, making it easier for teams to follow leads and close deals.
• Conversations platform: Allows businesses to offer customer support through live chat, a shared inbox, and multi-channel communication solutions, ensuring seamless customer interaction.
• Customer data platform: Enables businesses to unify, manage, and analyze customer data across platforms with a multi-table data model, sourcing library, and customer analytics, improving data-driven decisions.
• Messaging API: Provides APIs for sending emails, SMS, and WhatsApp messages, with features for transactional emails, inbound parsing, and integrations with other applications for customized communication.

Less Annoying CRM vs. Brevo: Feature Comparison

Let's break down the key features of two CRM software solutions and take a closer look at their sales automation, email marketing tools, and contact management.

1. Sales Pipeline Management

Less Annoying CRM offers a clunky pipeline management feature where users can create customized pipelines using a Kanban board based on a specific action. But you'll have to manually label every contact you want to add to the pipeline, directly on their profile so that this action triggers another action that adds them to the sales pipeline dashboard. Each card in the pipeline can include notes and tasks, making it easy to tailor the system to fit specific sales processes. However, it lacks advanced automation capabilities.
Brevo provides a more robust Pipeline feature designed to streamline sales processes with custom deal pipelines. It allows teams to track deals across various stages and organize follow-ups and meetings efficiently. Brevo supports bulk contact import, linking contacts and deals for better organization, and offers basic analytics for data insights.

2. Ease of use

Less Annoying CRM is designed with simplicity in mind, making it user-friendly for small businesses with minimal tech experience. Brevo, while slightly more complex due to its broader feature set, offers a straightforward interface that facilitates navigation and ease of use for marketing and sales tasks.

3. Contact enrichment

Less Annoying CRM lacks built-in contact enrichment features, relying on third-party integrations via Zapier for limited functionality. Brevo, on the other hand, does not explicitly highlight contact enrichment in its offerings, focusing more on outreach and automation capabilities.

4. Outreach

Less Annoying CRM offers basic email management and follow-up tracking, integrating with email clients like Gmail and Outlook. Brevo excels in outreach with its Marketing Platform, providing tools for email, SMS, and WhatsApp marketing, along with automation options for optimal message timing based on customer behavior.

5. Automation

Less Annoying CRM provides basic automation, such as task management and follow-up reminders, with Zapier integration for additional functionality. Brevo offers advanced automation across its platforms, including marketing automation for email, SMS, and WhatsApp campaigns, and sales automation for task reminders and meeting follow-ups.

6. Integration

Less Annoying CRM integrates with third-party applications primarily through Zapier, connecting with tools like Mailchimp, Google Workspace, and Trello. Brevo offers direct integrations with various platforms, enhancing its functionality for marketing and sales processes.

7. Artificial Intelligence

Less Annoying CRM does not incorporate AI, focusing on simplicity. Brevo integrates AI within its Marketing Platform, enhancing email marketing through personalized and optimized content to boost engagement.

Price and plans comparison

Let's take a closer look at the price and plans of both Less Annoying CRM  and Brevo.

Less Annoying CRM  prices

Less Annoying CRM offers a single plan of $15 per user, per month.

Brevo prices

Brevo has a limited free version that gives you access to 300 emails. After that, the price plans provide you with the number of emails you can send per month. As well as other features. You then also have the option of customizing your plan, so that it can be based on the number of emails you send a month and the number of contacts. The following is an overview of their annual plan.

• Starter: Starting from $8.08/month.
• Business: Starting from $16.17/month.
• Enterprise: Undisclosed.

Introducing folk CRM: the best alternative to Less Annoying CRM  and Brevo

Looking for an affordable alternative? We recommend folk. A multiple award-winning CRM platform loved for its easy-to-use, plug-and-play CRM system. folk can support multiple use cases across sales, marketing, recruitment and more. From contact management, to outreach and social sales. You can also use folk as a solopreneur, small to mid-size team, and large enterprise.

Key features

• Ease of use and customization: Easily customize the pipelines, dashboards, automation, email sequences, so that you can use it across your sales cycle and pipeline management – and other business functions such as recruitment, marketing, and more.
• Social media integration: Import people and companies from LinkedIn, Sales Navigator, Instagram, and X within a click thanks to folk’s Google Chrome extension.
• Contact sync from Gmail and Outlook: Full email sync enabling users to manage all communications directly from the CRM.
• Find email addresses in a click: Contact enrichment powered by Apollo, and Dropcontact so you can fill in missing data points with 1-click.
• Email sequences: Send email sequences with reminders if your leads don’t reply to your first emails. It includes an AI integration allowing you to personalize email at scale.

Price and plans

folk has a 14-day free trial. After that, there are affordable monthly or annual subscription plans. The annual subscription plan is as follows.

• Standard: $20 per user, per month.
• Premium: $40 per user, per month.
• Custom: Starts from $80 per user, per month.

Less Annoying CRM vs. Brevo: What's the verdict?

It's apparent that both Less Annoying CRM and Brevo offer robust CRM features tailored to different business needs. Less Annoying CRM is ideal for those seeking simplicity and a straightforward approach to customer management. On the other hand, Brevo provides a more comprehensive suite of tools for businesses looking to integrate marketing automation with their CRM. However, for companies that need a more personalized approach to relationship management, folk provides a flexible alternative to these traditional CRM options, blending ease of use with customization. Try folk today, free.