The #1 CRM forAI-powered sales

Leverage folk’s AI sales agents, AI fields, and MCP to understand, update, and take action on your CRM data

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“75% of B2B sales organizations will support or replace traditional playbooks with AI-driven tools by the end of 2026.”

— Gartner
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Frequently Asked Questions

What is AI sales?

AI sales refers to the use of artificial intelligence to automate and improve sales activities such as prospecting, lead enrichment, follow-ups, pipeline updates, and customer analysis. An AI CRM can centralize these activities and help sales teams work more efficiently.

What are the best AI sales tools?

Some of the most popular AI sales tools include folk CRM, Clay, Apollo, Salesforge, and HubSpot AI. The best option depends on the workflow, team size, and automation needs.

How do AI sales agents work?

AI sales agents analyze customer data, enrich leads, generate messages, update records, and trigger workflows automatically. With MCP, they can also access CRM context and interact with external tools.

How to use AI for sales prospecting?

AI can be used for sales prospecting to find leads, enrich contact data, prioritize accounts, personalize outreach, and automate follow-ups. Sales teams often use AI to reduce manual research time and scale prospecting activities across channels like LinkedIn, email, and CRM workflows.

How does AI improve sales conversion?

AI improves sales conversion by helping teams prioritize high-intent leads, personalize outreach, automate repetitive tasks, and surface insights faster throughout the sales cycle.